London Fashion Week is a veritable hotbed of design talent. Fresh young designers like David Koma and Christopher Raeburn have shown innovative and original collections suggesting a bright future for London fashion. Yet you probably haven’t read much about their shows. Both showed on Saturday. Holly Fulton, another shining light amongst London’s emerging designers showed her collection on Sunday morning. But perhaps you didn’t read about that one either amidst the constant and obsessive media coverage of the ‘Rhianna for River Island’ collection that has claimed even more column inches than the name Oscar Pistorious in recent days.
Wigsandgowns are confused as to why an American pop singer putting her name to a high street collection has garnished so much attention in what’s traditionally been a week dedicated to talented designers. Vogue had an ‘exclusive’ interview with Rhianna. Jourdan Dunn and Cara Delevingne sat front row (yes, we have Cara Delevingue fatigue too,but that’s another story). Newspapers collectively referred to ‘the most anticipated show of fashion week’. And this is a week that promises a new collection from Tom Ford.
Celebrity collaborations are nothing new. The Kardashian sisters recently had a line for Dorothy Perkins, Amy Childs ‘designs’ for Lipsy, and Lindsay Lohan had a widely panned show of buttocks-revealing dresses and nipple stickers, when she collaborated with Emanuel Ungaro back in 2010. Mostly we roll our eyes. We’re probably not the intended audience and they do provide some light hearted amusement and give the tabloids something to write about. But when they take over fashion week, it’s time to stand up and say enough is enough! Can we please have a fashion law that puts a stop to this?
Filled with bra tops, thigh-split lycra skirts and a homage to Pamela Anderson’s Baywatch swimsuit, Rhianna’s collection was a typical display of fast fashion’s current obsession with all things nineties. Nothing particularly exciting, nothing particularly beautiful, and nothing remotely original. Go away celebrities, leave designing to the designers.