GAP, Middle America’s favourite clothing chain, has taken two Indian companies to the New Delhi High Court for trademark infringement. The apparel companies have used labels on their clothing including Gap-In, Gap-2 and Gap Two. Gap reportedly became aware of the violations in January and issued legal notices to both companies ordering them to stop using the infringing words and labels. However, both companies ignored the requests and continued to sell the infringing items.
According to the Economic Times, the court has now issued an order preventing the manufacturers from making, selling or using the trademark and ordered the issue of summons to be returned on Oct. 12.
Retail accounts for almost ten percent of India’s gross domestic product, making it the world’s fifth largest shopping destination. Gap opened its first store in India in May of this year. A spokesperson has stated that it is committed to expansion in India and the company has plans to open an additional forty stores over the next two years. This will include the addition of several more stores in Delhi this year and more in Mumbai in 2016. Protecting its intellectual property is paramount to successful expansion and creating brand awareness.