While a growing number of designers showed real fur at the A/W 2013 fashion shows last month, here at Wigandgowns we like to keep our fur faux and our diamonds real. So imagine our surprise when we learned that one of our fashion favourites, controversial designer Marc Jacobs, has reportedly been using the fur of Chinese raccoon dogs – a species related to the domestic dog – in his line of Marc by Marc Jacobs faux fur jackets!
An undercover investigation at the New York discount department store Century 21 was carried out by the Humane Society and New York Assembly woman Linda Rosenthal. It revealed that three Marc by Marc Jacobs brand jackets purchased were advertised as having a “faux fur trim” but it was actually hair from a raccoon dog that was used.
Century 21 refuse to take responsibility stating that
“Century 21 does not create garment labels, the manufacturers do, it is the manufacturer’s responsibility to provide an accurate account of materials used in the garment and to be transparent with the consumer before his or her purchase.”
In 2007 Rosenthal sponsored state legislation in New York to force all apparel with real or fake fur to be clearly labeled as such, allowing shoppers to know what they were purchasing.
“Many people want to avoid wearing fur at all,” Rosenthal in a statement. “And, for them, knowing whether the garment they are about to purchase is made with real or faux fur is just as important a factor in determining whether to buy it as is the price.
Camp Jacobs has yet to comment on the discovery.
It’s not the first time a fashion designer has been caught out using racoon dog fur in ‘faux fur’ garments. In 2006 several faux fur coats from P Diddy/Puff Daddy/ Sean “Puffy” Combs “Sean Jean” line were also discovered to be made from raccoon dog fur. All the offending items were pulled from shop floors when the disovery was made public and Diddy/Daddy/Puffy denied any knowledge that the fur was real.
The raccoon dogs killed for their coats are bred mainly in China, where fur farmers hold about four million of their pelts. They are so named because of their resemblance to the smaller furry mammal, although they are only distantly related. Animal welfare campaigners say many of the dogs are stunned and then skinned while still alive.
What do you think? Would this discovery discourage you from buying fake fur?