Peter Fonda has dismissed a lawsuit against Dolce & Gabbana which claimed that the Italian fashion house depicted his image on Easy Rider shirts without his permission.
The Easy Rider star filed the lawsuit in July 2013 when he discovered that the label were making and selling t-shirts with his name and image without his consent.The two-time Academy Award nominee wrote, produced and acted in the 1969 movie “Easy Rider”. The complaint, filed n the Superior Court of California, provided nine different t-shirts as evidence, containing graphics depicting Fonda in “Easy Rider,” mostly outfitted in motorcycle gear or riding the motorcycle scene in the movie. The shirts were priced at almost $300.
Fonda alleged in the suit that he had “suffered injuries to his peace, happiness, feelings, goodwill, reputation, image, loss of fair market value of his services, and dilution of his current and future publicity value.” He was seeking damages of at least $6 million, additional punitive damages, attorneys’ fees and for Dolce & Gabbana to surrender any profits that they had generated from the t-shirt sales.
Wigs And Gowns were looking forward to the ruling, which looked set to determine whether Fonda’s image in the movie was owned by him or Easy Rider studio Columbia Pictures (owned by Sony). Perhaps Fonda received legal advise that he was unlikely to come out on top? According to the Hollywood reporter, no money exchanged hands in the dismissal of the lawsuit.