Canada Goose, the outdoor clothing manufacturer, has won what it describes as a ’significant’ case against counterfeiters in a Swedish Court. The District Court of Stockholm has found five Swedish nationals guilty of felony fraud, trademark infringement and customs offences, in selling fake Canada Goose jackets. The jackets were bought in Thailand and then repackaged and sold in Sweden.
According to a spokesperson for Canada Goose, the fake jackets were made with feather mulch and other fillers, which are often coated in bacteria, fungus, mildew and even feces. Furthermore, the fakes don’t use real down or fur and don’t provide the warmth and protection in extreme cold, presenting a threat to unwitting consumers. Because Canada Goose jackets are aimed at mountain climbers and those involved in extreme weather expeditions, the threat of frostbite or freezing to death is very real.
The court sentenced two of the defendants to prison and awarded Canada Goose 701,000 SEK ($105,000 Canadian) in damages. In handing down the sentence to the defendants, the judge noted that as much as 10 per cent of goods sold in the European Union are counterfeit. For more information on the problems with fake goods read our previous post here. And remember, fakes are never in fashion!